Postback via API

This article explains how postback integration can be utilized as an API integration.

What is Postback Integration?

Postback integration is a method used to track conversions, commonly found in affiliate marketing. It works by sending information, typically through HTTP requests or URLs, back to a system when a conversion (like a sale or signup) happens.

Postbacks can act as an API endpoint, sending conversion data directly to the Indixital panel.

For this to work, advertisers must include a clickid when making an API request using the POST method.

Where to Find Postback

You can locate the postback on the Campaign Details page:

1. Go to the Campaign Details page.

2. Scroll down to Conversion Tracking.

Note that the postback can be used as an API endpoint. Be sure to place the clickid macro against the clickid parameter.

Additionally, you can customize your postback by checking the boxes below the postback section, allowing you to adjust it according to your needs.

Pass Macros

You can include extra parameters in your postback to request additional data from your advertiser, such as the sale amount or revenue.

Order ID

You can also add a parameter for the transaction ID or order ID in your postback to retrieve this information from your advertiser.

How Do Advertisers Pass a Click ID with an API Request?

To pass a clickid with an API request, advertisers must include a macro linked to the clickid parameter.

For example, if the clickid is 98367ac110q, the request might look like this:

https://t.indixital.com/v?clickid=98367ac1100q&security_token=b50346a1c529c82dac33